West End Watch Co Sowar Prima Automatic Watch

West End Watch Co. — Sowar Prima Automatic

Heritage Refined. Timeless Distinction.

A masterclass in classic horology, the Sowar Prima pays homage to traditional Swiss watchmaking while embracing a distinct cultural heritage. Melding a refined, vintage-inspired silhouette with striking Eastern Arabic markers, this timepiece is crafted for those who appreciate understated luxury, precise mechanical engineering, and a commanding wrist presence.

Key Features:

• Premium Swiss Automatic Movement: Powered by a caliber featuring 25 jewels, ensuring smooth sweep-second precision and long-term mechanical reliability without the need for a battery.
• Day-Date Complication: Designed with an arched day window at the 12 o’clock position (in striking Arabic script) paired with a magnified date window at 3 o'clock for effortless legibility.
• Signature Fluted Bezel: A precision-cut, light-catching fluted bezel frames the dial, adding texture, depth, and an undeniable premium aesthetic.
• Classic Jubilee-Style Bracelet: Outfitted with a highly articulative, five-link stainless steel bracelet that conforms perfectly to the wrist, secured by a brushed fold-over clasp stamped with the signature West End Watch Co. emblem.

The Collection: Three Expressions of Luxury

Available in three distinct, sophisticated colorways to seamlessly anchor any wardrobe:

Behind the Glass: The solid stainless steel case back is meticulously engraved with the Sowar Prima credentials, a testament to its authentic Swiss-made origin and mechanical lineage.

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